Having a functional e-commerce store or website is not an end-all and be-all. In a constantly changing digital and competitive business landscape nowadays, most e-commerce merchants worldwide turn to SEO and digital marketing agencies to help build their brands and grow their customer base. Because of this, marketing business online has become increasingly important in any company’s success. 

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Promoting your e-commerce store by utilizing SEO strategies and different digital marketing platforms offers immense value. Still, it is NOT a small and easy feat. Since SEO rankings take time to improve after optimizing the website, it is a truly daunting task to find the needle you are looking for in the enormous haystack of information that search engines return. For this reason, more and more entrepreneurs are now relying on outside help to achieve organic growth.

Are you thinking about hiring an e-Commerce digital marketing agency?

Choosing the best e-Commerce digital marketing agency will help you save time, headaches, and a massive amount of money. The goal of hiring an e-Commerce digital agency is to increase your website’s visibility and ultimately provide a quick return on your investment.

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Before we go further, here’s a heads-up! Reaching the top of search engine rankings doesn’t happen overnight. Because of this, it takes several months to realize that you hired the wrong e-Commerce agency, and you end up facing damaging effects to your website’s online presence in search engine results. Too late to atone for your bad decisions.

If you are looking for honest SEO services with guaranteed results, then you came to the RIGHT place!

Compared to other e-Commerce marketing agencies, we offer you a stress-free, fast and rewarding experience! Our main goal of helping you set up an e-Commerce digital marketing system is to create new

e-Commerce revenue streams that initially seem too complicated to leverage. We suggest that if you want the best results in your ROI, focus on the valuable metrics that matter.

ePropel is an e-Commerce digital marketing agency that offers guaranteed e-Commerce digital marketing services that will help your business dominate your market’s search engine rankings. We follow a 3-step system to grow your e-Commerce business based on fundamental strategies and best SEO and digital marketing practices. Our guaranteed SEO system has a proven track record in assisting small to medium-sized companies to sell to a global audience online.

Our main goal is to help you attract your ideal customers without paying hefty fees for paid ads. As your SEO partner, we will strive to help you get to the top results on Google and get organic traffic from the top 10 search result positions.

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We now live in a different world, and as technology advances, Google is also advancing its requirements. We diversify, and with the latest developments in Google algorithm, it’s hard to keep up with the new marketing trend at an enterprise level.

We provide all the e-Commerce digital marketing services that your company needs to get results!

Our full-service SEO and e-Commerce digital marketing packages are designed for your business to rule the web and replace a dozen solutions with one suite to improve and leverage in all areas of your marketing. As our valued client, you will enjoy the following services:

Execution of effective e-Commerce digital marketing strategies

We will conduct an in-depth review and audit of your website to determine the necessary SEO strategies that will give your store the much-needed boost in its online presence. We will also execute effective e-Commerce SEO strategies customized to your business to make your online store more visible on the search engine results pages.

Perform website optimization strategies

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Payments works seamlessly with any Salesforce application or data model, be it your out of the box Sales Cloud or custom application.

Help you design a custom, mobile-friendly site that makes purchasing your product be a breeze as possible

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Payments works seamlessly with any Salesforce application or data model, be it your out of the box Sales Cloud or custom application.

EXCLUSIVE BONUS: WATCH OUR FREE TRAINING VIDEO TO BOOST YOUR SEARCH ENGINE RANKINGS QUICKLY.

What makes our e-Commerce agency different?

Our connection with our customers is at the heart of what we do, as we believe building a solid client relationship is the foundation for growth. Trust and values come FIRST to us, and we don’t act in self-interest. We continually strive to build a lasting and meaningful relationship with our clients founded by transparency and honesty.

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With all that said, we take time to hear your goals and where you want to be in the future, so we have a FULL understanding of what your company wants to accomplish in e-Commerce marketing and ensure you are well-supported throughout the process.

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Everything we do comes from the perspective of a business owner. We walk our talk, and we are 100% dedicated to serving you. We will treat your company as our own and look out for your business’s best interest as a whole. And as your SEO and digital marketing partner, you are NEVER alone in your game. We are in this together!

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Simply put, we genuinely care about your business, and we are passionate about bringing noticeable results building your competitive advantage. Our SEO solutions and digital marketing system in place are driven towards making an indelible impact with significant change on your company’s revenue growth and, eventually, help your business succeed in this competitive digital age.

So, let’s kick things off with the help of our certified digital marketing experts!

Take note that highly effective e-Commerce marketing is a make or break necessity for many e-Commerce companies. Today, a plethora of e-Commerce businesses credit online marketing for achieving an increase in their ROI and their generation of more sales. 

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When it comes to e-Commerce digital marketing, finding the RIGHT e-Commerce marketing agency or partner can help you tap into this rapidly growing sales channel and keep your business prepared for the future!

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That said, if you are looking for a dedicated digital marketing team passionate about taking your business to the next level, our integrated digital marketing strategies will be perfect for you!

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Make ePropel and our team your trusted e-Commerce marketing agency. Our e-Commerce digital marketing services go unmatched, providing your business with the best value possible and helping your e-Commerce store get ahead in today’s very competitive online business world. We will develop a customized internet marketing package to meet your business KPIs and revenue growth goals.

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With our team of experienced SEO and digital experts and a growing number of satisfied customers, ePropel becomes the trusted choice for e-Commerce companies looking to drive revenue, generate sales, set up an effective conversion strategy, and ultimately, get good leads aboard.

The global market is continually expanding and innovating. If you don’t keep up with your competitors, you will be missing out on huge sales, let alone you lose in the game. Relying on the traditional forms of advertising and marketing products will not cut it or beat your competitors, especially in a very aggressive market with low customer spending.

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With nearly all marketing efforts being performed now online, it is tough to draw customer’s attention to your business. Even more challenging is deciding between the various types of digital marketing people use today that will potentially market your business. If you continue to rest on your laurels in a world of business that’s highly competitive, sooner or later, a new competition lurks around the corner, and you are in a deadly trap.

Here’s a wake-up call to e-Commerce business owners

While you are not boosting your website’s visibility, your competitors are keeping the competition on their toes. So, if your potential and existing customers find them online, they will likely turn to your competitors instead of you as the go-to source for their needs. Thus, you miss the opportunity to pull in more customers and reach a large audience.

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As you can see, digital marketing is relatively inexpensive and very doable, so there is no reason why e-Commerce businesses couldn’t stay in front of people and stand out from the crowd. No matter how new or small, your business can avoid being overlooked by the vast marketplace. Here’s the good news, at ePropel, we offer a suite of e-Commerce marketing services that make using e-Commerce marketing simple but on point and delivers results.

Take advantage of our online marketing strategies geared toward building your brand awareness, increased website traffic, targeted reach, leads, conversions, or even repeat purchases so that you could achieve your business growth goals. With a coordinated marketing strategy, your company will surely maximize the impact of your e-Commerce marketing efforts!

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Again, don’t rest on your laurels. It’s time to take massive action!

As a business owner, it is common for you to spin the wheels and lose focus. And as the business continues to grow, the demands to be met become increasingly high.  Without noticing, it presents you with ever more complex challenges at a near-relentless pace, losing your control and grip on the business. Add in your personal and family needs; things could spiral down quickly, and it’s easy to constantly feel overwhelmed and unmotivated.

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With overwhelming things going on in the business, unknowingly, the day has gone by, and you missed priming the pump that improves cash flow. Remember that generating MORE sales or getting more people walking through your door are the lifeblood of your business. At the end of the day, the main thing that matters is, how many sales are you making?

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If you want your business to realize its full potential without getting overwhelmed, take this advice seriously: do things that truly matter to your business, and don’t wait for your feelings to change to take action. Whether you like it or not, your e-Commerce success depends upon the successful marketing strategies you have poured into your business to gain traction in a crowded online marketplace.

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If wearing multiple hats at your job hurts your efficiency, decreases your focus, and undermines your productivity as the company’s primary decision-maker – it’s about time to stop trying to do it all by yourself. Simple. If you do the SEO legwork yourself, you need to learn the process and pay for tool subscriptions. In addition, to get it done right, you need to invest in training and courses. Too much on your plate already, and confused about what to do first. Consider outsourcing your marketing – this is perhaps the best decision. This way, you can give your undivided attention to more important things to run your business more powerfully.

Do you want an e-Commerce marketing going and need help from experts?

No worries, we’ve got you covered! We at ePropel will help you create a plan, strategize, and implement it into your business. We will make things happen for you and deliver maximum SEO results that propel your business to grow.

Prioritize Keywords That Gets You Results

Identify what your prospects are searching for on Google and embed these keywords into the right areas of your website that you can consistently get qualified leads on a regular basis.

Optimize Your Website to Increase Visibility

With over 200 optimization factors, we identify the top factors that are turning your visitors away and what would increase searchability on your website. We then implement these on your website on so that it helps your store to rank on Google for more keywords.

Quality Link Building To Accelerate Your Growth

Without high-quality and relevant backlinks, it’s almost impossible to get to the 1st page of Google for the most competitive keywords in your niche, so it’s very important to match your eCommerce store with the most relevant and high-quality backlink opportunities to achieve 1st page Google results.

Without SEO, your website is not found by searchers, and your efforts will be for nothing.

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Remember, most e-Commerce traffic comes from Google, and because of this, implementing cohesive e-Commerce marketing strategies will help you get found, get noticed, and attract new leads.

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Investing in SEO and digital marketing is a long-term investment.  We believe that building our partnership with you is crucial to making our working relationship as smooth sailing as possible. We understand that you are busy running your business. Don’t worry; we’ve got this!

We will take your business marketing off your plate and help you get into the “​feels right” zone quickly to skyrocket your sales. We’ve got your back, and you can count on us, through thick and thin. We have everything tracked with advanced analytics on your site, showing all aspects of your business, resulting in a more effective and faster decision-making process and ensuring that all campaigns perform at peak potential. We will also send you a detailed regular SEO report that summarizes all necessary SEO metrics you need to know about your business.

With many marketing operations now taking place online, it can be tough to decide which e-Commerce marketing strategy is most useful for your business. So before we dive into much detail about the endless options for marketing your product, it is essential to understand that e-Commerce marketing and digital marketing are both inclusive. 

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Similarly, e-Commerce marketers can use all digital channels to promote their products, attract visitors to their website, facilitate purchases online and grow their business. While SEO results take time to be reflected on search engines, it offers long-term value. So, keep going!

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At ePropel we help business owners improve their store and monitor their progress. We will help you implement clear, actionable, prioritized ground-breaking SEO strategies to improve your website performance.

Scan your website with possible SEO issues. No obligation is required.

Patience is a virtue even in SEO…

As an e-Commerce agency, we have been doing SEO for a long time; the most common client question is, “How long before we are #1 in Google?” We get that. 

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Here is the harsh truth, there is no such thing as instant SEO results. But once rankings are achieved, it is not easy to fall off Google’s SERP. So how long does it take for results to start kicking in? It takes 4-6 months to see the results and experience an increase in organic traffic to be accurate.

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Although most companies want fast and quick results, SEO cannot take effect overnight. It just doesn’t happen like that – SEO doesn’t work instantly. However, if website optimization is built on a right and solid foundation, it should continue to bring relevant organic results not long after the website is optimized.

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When it comes to populating the first page in Google, the bottom line is that patience is a virtue. Google is getting smarter recently, and it takes considerable time to prove to Google that your website is worth it. If you successfully make it to the first page, pat yourself on the back. This achievement means that Google has finally found your website credible and valuable. 

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So, kudos to your dedication and hard work. Allow us to be the first one to say, “Congratulations, all of your SEO efforts have finally paid off!” The main takeaway here is that the work will gradually produce BIG results if the SEO foundation is solid and done right.  SEO is a daunting task, but it is a slow but sure process. So trust the process!

Now, let’s talk about the ins and outs of digital marketing

Nowadays, digital marketers use different platforms to generate noise towards their products or services. Let’s face it. Competition among small businesses is fierce. In fact, we frequently witness an uprising every now and then. With that said, digital marketing has never been more relevant and vital for companies to get their business found and thrive online.

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A lot of e-Commerce companies are now investing so much effort in telling about their brands or showing off their products in the hope of bringing awareness and attracting more buyers online without spending so much money on advertisements. These are made possible because of the digital marketing strategies they implement on their own. 

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As the competition online gets more rigid, more and more business owners have difficulty keeping up with competitors. Add in the fact that digital marketing continues to evolve every single day. 

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This scenario is quite challenging for many businesses to take advantage of the marketing channels available, especially if entrepreneurs are not clear on their starting point and where their company is headed within a given timeframe – it can seem scary, intimidating, and confusing.

Add it, for businesses with limited time and resources on hand – it’s often difficult to take advantage of digital marketing channels, which leads to neglect and not taking action to leverage and stay ahead of the curve.

So why does digital marketing matter to your business?

The reasons are simple and clear. To make it easier to understand, let us break them down into tiny bits and pieces.

It doesn’t need a considerable investment

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e-Commerce marketing won’t break the bank to implement the strategies. If you are new to digital marketing, find suitable channels that work for your business.

It effectively increases the conversion rate

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Although e-Commerce marketing doesn’t promise fast results after optimizing the website, it can easily convert subscribers and leads into high-paying customers and repeat clients when done right.

Increases your return on investment

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As you get higher conversion rates, it will impact the revenue positively, make more money, and increase your profit margin.

Defines and classifies your target market

In business, you need to understand who your target customers are. Speak directly to your ideal target market that can resonate with what you are offering, and in time, your efforts will pay dividends.

Builds and strengthens your brand

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Having a brand is not enough. It needs to be promoted and instilled in your potential customer’s minds, which means getting your brand in front of them and winning their trust to increase your credibility. The greater brand awareness your business has, the higher the chances to convert website visitors into paying customers.

Share quality content about the company across different platforms

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SEO and digital marketing involve the optimization of your content. Creating content and sharing them on different digital media platforms make you look like an industry expert. Being so is an advantage because it will give you an instant upper hand on competitors.

Ready, set, let’s go!

If you don’t have an SEO and digital marketing system in place, what are you waiting for? Now that you know the ins and outs of e-Commerce marketing, let’s discuss how you can build a successful business strategy for your online store.

Set realistic long-term goals for the business.

‍Break down long-term goals into actionable steps.

Keep your new and existing customers happy.

Set realistic long-term goals for the business.

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Goals are your stepping stones for an expected end result. A company without goals will have no sense of direction, no defined purpose, and nothing to strive for. When it comes to marketing, setting goals serves as its backbone. Set your marketing goals based on the company’s overall corporate goals and objectives.

Pandemic lockdown is a blessing in disguise to small businesses…

Entrepreneurship is not for everyone, making it difficult to stay afloat, especially for startup business owners during trying times like what we are going through right now. With the influx of COVID-19 worldwide, many businesses that were severely affected are now out of business. 

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The ones believed as temporary closures became permanent shutdowns delivering a gut punch to business owners across various ranges of industries. Despite the reopening to new normal, thousands of small businesses are still struggling to get their heads above water. 

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On the flip side, e-Commerce businesses have been turbo-charged by the pandemic. Coronavirus restrictions forced people to stay at home and avoid leaving their houses unless absolutely necessary. With more consumers needing to physically distance and local stores changing their in-store operations due to daunting COVID-19 case counts, the option to shop online became the best alternative to many.

Turn your dry pipeline into a well of golden opportunity

Pandemic has changed the way people shop and accelerated the digital world’s shift where business interactions and transactions are done online. The compulsory measure to arrest the virus caused the most significant change to online shopping.

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But our difficult circumstance goes to show that every cloud has a silver lining. The strict stay-at-home combined with physical distancing orders led many people to shy away from physical stores, sweeping more virtual and e-Commerce businesses off their feet. 

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If you have the right mindset, you can see a dry pipeline as a once-in-a-lifetime chance to innovate, restructure, shift priorities and take advantage of the new trends of commercial opportunities brought on by the unprecedented times. That’s right.

According to recent surveys, retail e-Commerce sales soared to an all-time high during the global pandemic. The challenging situation we are in right now is perhaps the MOST ironic. Do you agree?

A dry sales pipeline compels businesses to perform into exploration mode, try new things, and accelerate the learning curve. So, despite the economic fallout, COVID-19 helped drive e-Commerce sales up to 97% compared to the pre-pandemic season. 

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This enormous growth of e-Commerce means competition, which means that e-Commerce companies struggle to get new clients because of too much rivalry online. Sounds like you?

Supercharge your e-Commerce site search to get more traffic

So as COVID-19 spikes and restrictions remain uncertain, today is the perfect time to jumpstart boosting your e-Commerce business. If you think your company doesn’t need SEO, think again! As the pandemic continues to reshape our world, many consumers turn to e-Commerce to purchase the items they need and become accustomed to the convenience of shopping from home. 

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The dramatic shift from in-store shopping to massive buying online is expected to have lasting effects on the consumers’ shopping preferences, even when things go back to a pre-COVID-19 way of life. The prediction is that online shopping is here to stay even when the pandemic is over. So, grab the chance to get discovered by your potential customers and dominate your niche.

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Don’t just launch your e-Commerce store; leave it sitting online and wait for orders to come through. Sorry not sorry – this is not how it works. Flow in orders and sales won’t come unless you get the word out there and let the people know about what you are offering. Letting your website die in the vine and not doing anything is like throwing your money away since no one will see this website of yours. Your website is not getting any leads that you needed to scale your business.

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In the digital era, setting your e-Commerce website is the easiest part of the process. The difficult step is how to get attention and convert the leads into loyal customers. We offer e-Commerce marketing services to maximize reach and transform your shop into a retail store’s powerhouse.

GET IN TOUCH WITH US TO SEE HOW YOU CAN SKYROCKET YOUR E-COMMERCE BUSINESS GROWTH AMID TIGHT COMPETITION.

First, let us make a recap. Website optimization through SEO strategies is the game-changer for ranking high on Google, capturing new leads, and increasing your revenue in the future. If your brand has high visibility online, it fuels more sales for your business. 

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After e-Commerce store launching is completed, don’t sit back yet. Instead, invest your efforts into turning your website into a lead magnet and acquire more customers straight from your website. Even a pandemic can’t slow down your e-Commerce business if you have the right SEO in place.

To reiterate, taking your business online is totally different from creating a website. Every effort we make to improve our website’s performance leads to revenue in some way.

So, if you want to leverage your business, keep this in mind:

Your e-Commerce website becomes the marketplace where customers learn about your products and services and make pre-purchase decisions. The customers also carry out commercial transactions like buying or selling on the platform itself.

SEO is a non-negotiable strategy for an effective e-Commerce marketing

The pandemic has turned several businesses upside down. If your e-Commerce store was hit hard by this Coronavirus outbreak and has experienced a massive decline in traffic and conversion, it’s time to do the work. Yes, you heard it right!

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Don’t wait for things to get better before you put in the work. While everything is slow, it is the perfect time to restructure, which includes improving your SEO and utilizing digital marketing platforms to skyrocket your sales, outrank your competitors, and get back on track when the pandemic is over.

Sounds good? Here’s how to get started:

Declutter your website pages.

Remove irrelevant pages that were created without a strategy, including those that got obsolete over time. Although Google indexed them, they don’t matter to your business anymore. So better delete the non-essentials – having less is more.

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Only publish high-quality content.

It was once a fad that producing heaps of content was the key to rank. But things have changed. The rule of thumb is to go for quality over quantity. Today, Google is more focused on the VALUE you are providing to the online readers. So, when publishing content, keep posting less but highly informative and keyword-rich articles. Then, you are good to go!

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Utilize other platforms like

Amazon and App stores.

Explore other websites that your audience is searching and don’t just restrict your efforts to rank in Google alone. Look beyond and seize every opportunity you have. The goal here is to maximize your online visibility to get found by an impending flood of virtual customers.

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Level up your website’s on-page SEO.

On-page SEO is the key to improving your brand visibility, achieving a surge in organic traffic, and whatnot. On-page SEO is done by optimizing and adding keywords to the individual page on your website. If done correctly, it has the potential to improve your website rankings in Google and reach your target audience over time.

Improve visitor’s dwelling time

by creating engaging content.‍

Dwelling time is the amount of time users spend on your website before they go back to check out other results in the search engine. Adding high value, quality, informative and engaging content will increase your chances of converting visitors into potential customers and avoid leaving before they get to your website.

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Switch your website to Google’s

mobile-first index.‍

To simplify, Google prioritizes indexing sites that are mobile-first indexing compatible. As Google adapts to the growing use of mobile worldwide, Google bots prioritize crawling and indexing sites with compatibility with mobile-first indexing and mobile SEO in general.

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Amp up your technical SEO.

The main goal here is to optimize the primary infrastructure of your website. Technical SEO has nothing to do with your content. The most simplified definition of the process requires Speed, Progressive Web Apps (PWAs), and JavaScript, to name a few. Improving your technical SEO allows the search engines to access, crawl, interpret and index your website without any problems.

As Google rankings increasingly become tougher, it is important to understand what your audience likes and preferences as a whole. Since most people now are spending most of their time on their smartphones, it is good to invest your efforts in identifying the suitable medium to engage and nurture relationships with your visitors and create content that adds value to them. 

Take note that shoppers are spending more hours researching the items they want to buy online. If they highly consider your product, they will temporarily add them to the cart and buy it later. According to surveys, it takes about two weeks before they make the purchase decision.

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As part of the sales process, newly found leads need warming up before they are ripe for conversion. The content you add to your website attracts potential customers. You can keep them engaged by giving them steam of quality content that will keep them coming back and increase their genuine interest as they move closer to making buying decisions. Most potential buyers are not only are searching online for the products they want to buy online but are also looking for answers to their questions. 

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Yes, it’s true. Almost all the customers have curious queries, so create content that is engaging and informative. Strive to satisfy their curiosity and meet them at every level of their research – from product discovery, comparisons with other products, and reviews from previous clients. 

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Aside from getting a paying customer when you add value to your audience journey, you will also get a fresh ranking boost from Google. It’s like killing two birds with one stone. So don’t settle for mediocre content; go for quality content that will help you stand out, pull visitors into your funnel, warm them as prospects, and eventually, fill your pipeline with qualified hot leads.

Final words

SEO is a critical need by e-Commerce businesses nowadays. There is no other way to move forward your e-Commerce business faster and get better ROI than optimizing your website. As an e-Commerce digital marketing agency, we will get the results for you while you focus on your business. Choosing your e-Commerce digital marketing agency is a matter of life and death. It could help you succeed or fail in your SEO campaigns. So choose wisely. Your choice in hiring the right e-Commerce SEO agency matters because it either catapults your e-Commerce store to brilliant new levels of success or pulls your business a giant step backward. 

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Partner with ePropel, and guaranteed, your business is in good hands. We have what it takes to help your business grow. We will unleash your e-Commerce to its full potential allowing your website to get more traffic, exponentially increase your revenue and gain more repeat businesses online. So whether you want to increase your profit or get your brand out there, ePropel’s e-Commerce marketing services will help achieve your business’s goals to succeed within a target audience.