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Measuring Results – Tracking Your SEO Progress

Track SEO Progress | ePropel

Measuring SEO Impact to your online business.

Wondering how your website is performing?

We offer detailed Search Engine Optimization ( SEO ) progress reports so you can see how your website is doing. We make it easy for you to track your website’s ranking and find out what changes you need to make in order to improve your traffic and conversions.

Our reports are designed to be actionable, so you can see exactly what you need to do in order to improve your website’s SEO. Plus, our team of experts is always here to help guide you and answer any question or search query you may have.

Sign up for a free trial today and start measuring your website’s SEO progress!

How To Track SEO Results

Stop guessing about your SEO strategy – get the facts that you want to know. Our platform makes it easy to see which keywords are driving traffic to your site, and how much organic search traffic you’re getting each month. Plus, we offer actionable insights so you can improve your results quickly.

How To Track SEO Results | ePropel Digital

Track your SEO results like a real boss!

Here are some methods for tracking SEO results:

1. Check your website’s traffic statistics. This will give you an idea of how many people are visiting your site and which pages they’re looking at.

2. Use Google Analytics to track your SEO progress. This service provides detailed reports on your website’s traffic, including information on which keywords are bringing people to your site.

3. Check your website’s rankings in search engines. This will show you how well your site is doing in terms of SEO.

4. Use a tool like Ahrefs to track your backlink profile. This will show you which websites are linking to yours, and how strong those links are.

5. Keep an eye on your competition. See what they’re doing in terms of SEO and try to copy their success.

By following these steps, you should be able to get a good idea of how your SEO efforts are paying off. Remember, it takes time and effort to see results in SEO, so don’t expect overnight success. Keep at it, and you’ll eventually start to see your website move up in the search engine rankings.

How does Google Search Console help SEO to track some progress?

Google Search Console is a free service offered by Google that helps you monitor and maintain your site’s presence in Google Search results. You can use it to submit your sitemap to Google, request a review of your site’s robot file, and view your site’s search traffic and performance. Additionally, Search Console can help you identify and fix issues with your site that could be affecting your search traffic.

Some other methods of tracking SEO results include using Google Analytics, webmaster tools, and SERP checkers. Additionally, you can keep an eye on your website’s organic traffic and search engine rankings to get an idea of how your SEO efforts are paying off. Finally, you can also ask customers and clients how they found your site to get an idea of the effectiveness of your SEO campaign.

How to Analyze SEO Performance in Google Analytics?

There are a few key ways to analyze your SEO performance in Google Analytics. By looking at the Acquisition > Channels report, you can see which channels are sending you the most traffic. You can also break down your traffic by organic search and non-organic search.

To see how your organic search traffic is performing, go to Acquisition > Channels > Organic Search. Then, click on the Secondary Dimension drop-down and select Source. This will show you which search engines are sending you the most traffic.

SEO Performance Analysis with Google Analytics | ePropel

Performance Analysis made easy with GA!

To see how your individual keywords are performing, go to Acquisition > Keywords > Organic. This report will show you which target keywords are driving the most traffic to your site.

To get even more detailed information about your SEO performance, you can use the Google Search Console. This tool will give you insights into how your site is appearing in search results, which keywords you’re ranking for, and more.

By tracking your SEO performance in Google Analytics and the Google Search Console, you can get a better understanding of what’s working and where there’s room for improvement. By making data-driven decisions, you can improve your traffic and conversions over time.

SEO Tracking & SEO Reports with AgencyAnalytics

AgencyAnalytics is the leading all-in-one SEO platform for agencies. With AgencyAnalytics, you can track your client’s rankings, spy on their competitors, and report your progress with beautiful white-label PDF reports.

Best of all, our software integrates with popular digital marketing tools, so you can get all your data in one place.

There are a number of key metrics that you should be tracking and reporting on if you want to run a successful SEO campaign. Here are some of the most important ones:

1. Keyword Rankings

2. Traffic Levels

3. Conversion Rates

4. Engagement Metrics (e.g. Time on Site, Pages per Visit, etc.)

5. Referral Traffic

6. Site Audits 

7. Brand Mentions

8. Competitor Analysis

9. Monitoring Backlinks

AgencyAnalytics makes it easy to track all of these metrics and more, so you can see how your SEO campaign is performing at a glance. And with our white label reports, you can easily share your progress with clients.

If you’re not tracking and reporting on these key metrics, then you’re not getting the full picture of your SEO campaign’s performance. So make sure you’re using AgencyAnalytics to get the most out of your SEO efforts.

Tracking SEO Results: Tips and SEO Tools for Measuring SEO Efforts

There are many SEO tasks that you can do every day to try and improve your website’s ranking in search engines. But how do you know if your efforts are actually paying off and if you’re hitting the ultimate goal? The only way to really tell is by tracking your performance on various SEO metrics and seeing how your overall SEO progress is coming along.

Luckily, there’s an SEO tool that allows you to measure all the important SEO metrics so that you can see which areas are most effective for your business and where you need to focus your efforts.

Here are some of the key performance metrics that you should be tracking:

1. On-page optimization

2. Link building

3. Content marketing

4. Adapting to google algorithm changes

By tracking these metrics separately, you can get a better idea of which areas are most important for your website and where you need to focus your efforts.

Give it a try today and see how it can help you take your SEO efforts to the next level!

KPIs to track your SEO performance and drive better results

Monitoring the right KPIs is the best way to avoid spending time and money on something that isn’t driving the expected profit.

Critical indicators marketers should pay attention to:

  • Organic traffic
  • Search rankings
  • Search visibility
  • Bounce rate
  • Average session duration
  • Website traffic
  • Conversion rate
  • Time on site
  • Pages per session

To get started tracking these KPIs, sign up for a free Google Analytics account. Once you have your account set up, you can start monitoring your website’s performance and making changes to improve your results.

What is the function of domain authority in SEO?

What exactly is domain authority, and why does it matter?

Moz created the domain authority metric, which is also known as DA. The ratings range from 1 to 100 and are intended to estimate the likelihood of a website appearing on search engine results pages (SERPs).

When discussing domain authority, it’s important to note that it isn’t a ranking factor. In other words, Google doesn’t use it to decide how high a website appears in search results. However, domain authority is still an important metric. These scores provide a good insight into how likely a website is to rank, with a website sporting a lower domain authority less likely to appear in results than one with higher domain authority. So, while DA isn’t a measurement that can directly improve rankings, it does allow current performance to be assessed and compared to competitors – which is why it’s so useful in SEO.

Evaluating Technical Site Health with an SEO Website Audit

An SEO website audit is a process used to evaluate a technical site’s health. We know that technical issues on our website can’t be avoided. This can be done for various reasons, such as improving the site’s ranking in search engine results pages (SERPs) or diagnosing and fixing on-site issues that are preventing the site from ranking well.

SEO Website Audit | ePropel

Keep your website up to par with an SEO Website Audit!

The audit begins with an analysis of the site’s structure and architecture. This includes looking at things like the site’s URL structure, how the pages are linked together, and whether there are any broken links.

Next, the audit will look at the site’s content. This includes evaluating the quality of the content, as well as looking for any duplicate content. The audit will also check to see if the site’s pages are optimized for specific keywords.

Finally, the audit will check the site’s technical health. This includes looking at things like the site’s load time, its mobile-friendliness, and whether there are any crawl errors.

By having an understanding of certain aspects of your website — its current position in search, how searchers are interacting with it, how it’s performing, the quality of its content, its overall structure, and so on — you’ll be able to better uncover SEO opportunities. Leveraging the search engines’ own tools can help surface those opportunities, as well as potential issues:

  • Google Search Console 
  • Bing Webmaster Tools
  • Lighthouse Audit
  • PageSpeed Insights
  • Structured Data Testing Tool
  • Mobile-Friendly Test
  • Web.dev
  • Tools for web devs and SEOs

The Most Common Technical SEO Issues (And How to Fix Them)

It’s difficult enough to create and maintain a website without adding and considering search engine optimization. SEO best practices are not always intuitive for people who design or construct a website. Things can easily slip between the cracks. While a few mistakes here and there won’t kill your SEO campaign, seemingly little issues can build up quickly.

Technical SEO Issue| ePropel

Use this checklist to identify common SEO issues.

Your Technical SEO Issues Checklist:

1. Sitemap and Robots.txt Errors

 2. Missing Or Multiple H1s 

3. Broken Links

4. Pages Load Too Slowly 

5. No Alt Text on Images

6. Missing or Duplicate Meta Descriptions

7. Duplicate Content 

Make Technical SEO a Priority

If your site is plagued by any of the issues discussed above, it’s time to make technical SEO a priority. Staying on top of these is crucial if you want to improve your SEO and user experience. It’s hard to offer a positive experience with errors such as slow loading speed, broken links, missing alt text, and more.

If you want to improve your technical SEO, addressing these issues is a great place to start. By taking care of these technical details, you can ensure that your site is set up for success in the search engine ranking department—and provide a better experience for your users.

As we discussed, one of the best ways to demonstrate the value of your agency’s SEO success is by tracking and reporting performance over time. This gives you an objective view of what is working and what needs improvement.

To get started with SEO tracking, it is generally recommended to start with the Google Suite, which includes Google Analytics and Google Search Console. AgencyAnalytics can then be used to automate many of the daily tasks involved in running an agency, by adding the key metrics discussed in this article to a custom report or dashboard. This simplifies and automates the entire SEO tracking process.

Measuring your results is an essential part of the search engine optimization process.

It’s how you gauge whether your strategy is working, what kinds of results you’re achieving, and where you can improve moving forward.

If you’re not yet tracking SEO metrics like organic traffic, CTR, bounce rate, keyword rankings, domain authority, backlinks, and conversions it’s time to get started.

Fortunately, tools like Google Analytics and Search Console make this relatively easy.


Following the SEO tips and tools mentioned above will result in some future progress in your ranking position over time. This work is not an easy task but ePropel can help you do the work for you in tracking your SEO progress. We have SEO experts that will manage page optimization across a website to ensure relevant search results and a positive user experience, increasing website traffic, lead volume, and brand awareness. What we need is to set a realistic and attainable time frame and we will have profitable services for our clients, this is a strong indicator that we are on our way towards our SEO progress. 


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